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When you create When creating an audience, you can add filters which allow you to include certain users in the audience and exclude users that match a certain users from the audience, based on set criteria. You criteria. For example, you might want to only include users who are in particular departments within your organisation. You can add a maximum of 5 filters each to the Include users where... and Exclude users where... sections, as shown below: 

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If you attempt to add more than 5 filters to either in each section, a notification appears at the top of the screen. 

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