The following measures and attributes are found in the Engagement category folder in the Data Catalogue:
| Name | Type | DefinitionCalculation | |
|---|---|---|---|
| Avg Engagement Per User | Measure | The average number of views, likes, shares, comments, and follows per engaged user. | (Count of views + count of likes + count of shares + count of follows + count of questions asked) / (count of users who have done either 1 like, 1 comment, 1 follow, 1 question asked or 1 view) |
| Comments | Measure | The number of comments posted below an item of content.Sum (count of comments) | |
| Engaged User (%) | Measure | The number of users that engage with content by commenting, sharing, following, viewing, or creating content. This is expressed as a percentage of users that have access to the community. | (Count of users who have done either 1 like, 1 comment, 1 follow, 1 question asked or 1 view)/ (count of users who are a member of a community) |
| Engaged Users (trend) | Measure | The difference between the number of engaged users within defined period, and the length of the same period starting 30 days prior. (This is a technical metric which we do not recommend using it). | |
| Engagement Rate (%) | Measure | The total number of engagements, divided by the total amount of engaged users, within defined period. 100% indicates that there is one engagement for every user. The higher the percentage, the more engaged your user base is. | ((Count of views + count of likes + count of shares + count of follows + count of questions asked) / (count of users who have done either 1 like, 1 comment, 1 follow, 1 question asked or 1 view)) * 100% |
| Follows | Measure | The number of times an item of content has been followed. | Count of follows. |
| Likes | Measure | The number of times an item of content has been liked. | Count of likes |
| Questions Asked | Measure | The number of questions posted. | Count of content where the content type = "Question". |
| Share Id | Attribute | The unique identifier used to differentiate a share. | |
| Share Target Community | Attribute | The name of the community where an item of content was shared. | |
| Shared To (Community/Group/User) | Attribute | Where an item of content is shared. An item of content can be shared to a community, a group of users, or a selected user. Note: You can use the "Share Target Community" or "User Id"/"User Name" attributes to add more detail to the recipient of the share. | |
| Shares | Measure | Number of times an item of content has been shared. | |
| Sharing User Id | Attribute | The unique identifier of the user who is sharing the item of content. | |
| Sharing User Name | Attribute | The name of the user sharing the item of content.SUM(count of views + count of likes + count of shares + count of follows + count of questions asked) | |
| Total Engagement | Measure | The total number of likes, comments, follows, shares, and questions asked in a community by a user.SUM(count of views + count of likes + count of shares + count of follows + count of questions asked) | |
| Users Engaged with Content | Measure | The number of users that engage with content by commenting, sharing, following, viewing or creating content. | |
| What Was Shared | Attribute | The item that was shared. The following items can be shared:
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